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Laugavegur 62

+354 551 4100

Probably the worlds smallest watch manufacturer. The first and only watch manufacturer in Iceland. All timepieces are designed and assembled by hand in our studio/workshop located in Iceland. In our production we only incorporate high quality Swiss movements, European made parts and components. Every detail of our timepieces has been given the personal attention needed for perfection. The low volume of production gives every timepiece a personal character and a feeling exclusivity.




Over the years JS Watch Co Reykjavik has made some videos and also been featured in some television shows around the world, below you will find some of these videos.


Islandus 45 Years Anniversary Edition WATCH

The Islandus 45 Years Anniversary Edition, created in special celebration of our Master Watchmaker Gilbert O. Gudjonsson 45th work anniversary as a Watchmaker. Limited to 45 pieces only. This Video was produced to introduce this special edition limited edition watch.


Frisland Goð special edition watch

Unique Handcrafted Masterpiece from JS Watch co. Reykjavik. Dial is made with genuine ash from the Eyjafjallajökull Volcano. Watch Case is Hand Engraved using ancient Icelandic motive. On the side of the watch one can see text written in "höfðaletur", (head letters) which is an unusual Icelandic font mainly used for ancient carving.


EURO MMXVI campaign

Behind the scenes from our photo shoot for the EURO MMXVI campaign.
JS Watch Co. Reykjavik was honoured to introduce the EURO MMXVI (2016) Limited Edition. With a population of around 330,000, Iceland is by far the smallest nation ever to qualify for the European Championship.


Behind the scenes ADVERTISING photo shoot

During the making of our advertising campaign "Our Master Watchmaker never loses his concentration" We made this behind the scenes video.


CNN Business traveller visits JS Watch co. reykjavik

JS Watch Company Reykjavik was very honoured to receive a visit from CNN Business Traveller hosted by Richard Quest.


Astronaut in reykjavik - gorilla marketing

My Spacecraft has accidentally landed in Reykjavik Iceland which has taken me on the journey of my life. 


swiss television visits JS watch co. reykjavik

JS Watch Company Reykjavik was very honoured to receive a visit from the Swiss television channel SRF 1 who did a story on probably the smallest watch manufacturer in the world.