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Dear Friends of JS Watch Company Reykjavik, “How JS Watch Company Built a Watch Brand at the Edge of the World” Not a headline we ever imagined reading when we started building watches in a small workshop in Reykjavík, Iceland, 20 year ago:) We are very proud to share a new feature on JS Watch Company Reykjavik published by Timepiece World Journal, telling the story of how an independent mechanical watch company from Iceland slowly found its way onto wrists around the world. The article takes a closer look at our journey, our workshop, the people behind the company, and what it means to build mechanical watches in a country better known for volcanoes, glaciers, and fishing boats than watchmaking. From our small atelier in Reykjavík, every JS Watch timepiece continues to be designed, assembled, and regulated by hand using Swiss mechanical movements and European made components. We hope you enjoy the read. Read the full article here: https://www.timepieceworld.com/post/forged-in-iceland-js-watch-company Thank you, as always, for your support through the years.
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