ChrisFix Visits JS Watch Co. Reykjavik

Last week, we had the pleasure of welcoming a very special guest to our workshop in Reykjavik, ChrisFix.

For those who may not know him, ChrisFix is one of the world's most popular automotive content creators, with millions of followers who turn to his videos to learn how to repair, maintain, and better understand their vehicles. His detailed, hands-on approach and passion for quality craftsmanship have earned him a loyal audience around the globe.

As fellow enthusiasts of mechanical engineering and precision craftsmanship, it was a pleasure to show Chris around our workshop, introduce him to the history of Icelandic watchmaking, and give him a behind the scenes look at how every JS Watch is assembled by hand in Reykjavik.

During his visit, Chris chose the Sif Volcano to take home. Inspired by Iceland's dramatic volcanic landscape, the Sif Volcano features a dial made from genuine Icelandic volcanic ash, making every watch subtly unique. Built around a Swiss mechanical movement and engineered for everyday adventure, it perfectly reflects our philosophy of creating watches that are designed to be worn, enjoyed, and passed on for generations.

We are always honoured when people who appreciate engineering and craftsmanship choose one of our watches, and it was a pleasure to share our passion with Chris during his time in Iceland.

Thank you for visiting us, Chris. We hope you enjoyed your time at the workshop, and we look forward to welcoming you back to Iceland in the future.

Want to see why millions of people follow ChrisFix? Visit his official YouTube channel here: