Workshop
101 REYKJAVIK Collection
Tuesday, 14 February 2012 16:19

Here you can see what we are working on this week in our Reykjavik workshop, assembly of the 101 38mm collection. All pictures taken this morning by our Technical Director, Sigurdur Gilbertsson, as he worked on the assembly.


 
Dial making during the first week of the year 2012
Thursday, 05 January 2012 14:40

During this first week of the year 2012 we are working on dials in our workshop. Our Master Watchmaker Gilbert and our Technical Director Sigurður have their hands full with Mother of Pearl dials for our 32mm 101 collection.


 
Benefit Auction to raise funds for KRAFTUR
Tuesday, 20 December 2011 12:36

In 2010 we got the idea to ask the most prominent artists in Iceland to join with us in order to create something very special and to make the outcome of that creative work our contribution to KRAFTUR, a society to support young people who have been diagnosed with cancer, and their families. Now little over a year later we present two highly exclusive watches. Here are pictures from our workshop showing the assembly of one of these very special watches.


 
Gilbert and his Grandson
Wednesday, 02 November 2011 14:28

Earlyer this week our Master Watchmaker, Gilbert Ó. Guðjonsson, was teaching his grandson, Gilbert Arnar Sigurðsson, the basics of watchmaking in our workshop here in Reykjavik. They always enjoy spending time together and now the grandson is getting more and more lessons in watchmaking. Gilbert the grandson is the the third generation to be interested in the watch business.

 
Personal Attention
Monday, 03 October 2011 14:58

Gilbert O. Gudjonsson is our Master Watchmaker and renowned craftsman. With his legendary concentration and 45 years of experience he inspects every single timepiece before it leaves our workshop. As a privately owned and operated company, we have the opportunity and duty to give all our timepieces the personal attention they deserve.

 
Islandus Special Order
Wednesday, 25 May 2011 19:37

Last Friday we finished assembly of this gorgeous specially ordered Islandus with the beautifully Flame Blued Breguet Hands and the Black Handmade Luisiana Alligator strap fitted with a folding clasp for a customer in Boston Massachusetts, USA.


 
Quality is hidden in the details.
Wednesday, 06 April 2011 19:58

On the SIF - N.A.R.T. we decorate the inside of the case back with Circular Graining (Perlage) even though the only one who will be able to enjoy it's beauty is the watchmaker servicing the watch in the future. 

This is just one of endless hidden details inside our watches.

 
Our workshop in pictures, week 10 2011.
Saturday, 12 March 2011 14:34

This week we have been working on creating many different models in our workshop. A week packed with great work, music and good coffee :)
Our watchmakers photographed these pictures the past week for your enjoyment.

Models created this week include the: SIF, 1919, Islandus and 101.